Gaya APA

Kotler, Philip, Armstrong, Gary, Bakowatun, Wilhelmus W.. (1992). Dasar dasar pemasaran : jilid 1, ed. 5 (5th.ed.). Jakarta: Intermedia.

Gaya Chicago

Kotler, Philip, Armstrong, Gary, Bakowatun, Wilhelmus W.. Dasar dasar pemasaran : jilid 1, ed. 5. 5th.ed. Jakarta: Intermedia, 1992. Text.

Gaya MLA

Kotler, Philip, Armstrong, Gary, Bakowatun, Wilhelmus W.. Dasar dasar pemasaran : jilid 1, ed. 5. 5th.ed. Jakarta: Intermedia, 1992. Text.

Gaya Turabian

Kotler, Philip, Armstrong, Gary, Bakowatun, Wilhelmus W.. Dasar dasar pemasaran : jilid 1, ed. 5. 5th.ed. Jakarta: Intermedia, 1992. Print.