Gaya APA

Kotler, Philip. (1991). Marketing management : analysis, planning, implementation, and control (7th.ed.). Englewood Cliffs: Prentice Hall.

Gaya Chicago

Kotler, Philip. Marketing management : analysis, planning, implementation, and control. 7th.ed. Englewood Cliffs: Prentice Hall, 1991. Text.

Gaya MLA

Kotler, Philip. Marketing management : analysis, planning, implementation, and control. 7th.ed. Englewood Cliffs: Prentice Hall, 1991. Text.

Gaya Turabian

Kotler, Philip. Marketing management : analysis, planning, implementation, and control. 7th.ed. Englewood Cliffs: Prentice Hall, 1991. Print.