Gaya APA

Kotler, Philip, Armstrong, Gary. (1994). Principles of marketing, 6th ed. (6th. ed.). New Jersey: Prentice Hall.

Gaya Chicago

Kotler, Philip, Armstrong, Gary. Principles of marketing, 6th ed.. 6th. ed. New Jersey: Prentice Hall, 1994. Text.

Gaya MLA

Kotler, Philip, Armstrong, Gary. Principles of marketing, 6th ed.. 6th. ed. New Jersey: Prentice Hall, 1994. Text.

Gaya Turabian

Kotler, Philip, Armstrong, Gary. Principles of marketing, 6th ed.. 6th. ed. New Jersey: Prentice Hall, 1994. Print.