Gaya APA

Aaker, David A., Kumar, V., Day, George S.. (1995). Marketing research, 5th ed. (5th ed.). New York: John Wiley & Sons.

Gaya Chicago

Aaker, David A., Kumar, V., Day, George S.. Marketing research, 5th ed.. 5th ed. New York: John Wiley & Sons, 1995. Text.

Gaya MLA

Aaker, David A., Kumar, V., Day, George S.. Marketing research, 5th ed.. 5th ed. New York: John Wiley & Sons, 1995. Text.

Gaya Turabian

Aaker, David A., Kumar, V., Day, George S.. Marketing research, 5th ed.. 5th ed. New York: John Wiley & Sons, 1995. Print.