Gaya APA

Cravens, David W., Lamb,Jr., Charles W., Crittenden, Victoria L.. (2002). Strategic Marketing : management cases, 7th ed. (CD) (7th.ed.). Boston: McGraw Hill.

Gaya Chicago

Cravens, David W., Lamb,Jr., Charles W., Crittenden, Victoria L.. Strategic Marketing : management cases, 7th ed. (CD). 7th.ed. Boston: McGraw Hill, 2002. CD-ROM.

Gaya MLA

Cravens, David W., Lamb,Jr., Charles W., Crittenden, Victoria L.. Strategic Marketing : management cases, 7th ed. (CD). 7th.ed. Boston: McGraw Hill, 2002. CD-ROM.

Gaya Turabian

Cravens, David W., Lamb,Jr., Charles W., Crittenden, Victoria L.. Strategic Marketing : management cases, 7th ed. (CD). 7th.ed. Boston: McGraw Hill, 2002. CD-ROM.