Gaya APA

Kotler, Philip, Armstrong, Gary. (2008). Principles of marketing. (ed.12). Singapore: Pearson.

Gaya Chicago

Kotler, Philip, Armstrong, Gary. Principles of marketing.. ed.12 Singapore: Pearson, 2008. Text.

Gaya MLA

Kotler, Philip, Armstrong, Gary. Principles of marketing.. ed.12 Singapore: Pearson, 2008. Text.

Gaya Turabian

Kotler, Philip, Armstrong, Gary. Principles of marketing.. ed.12 Singapore: Pearson, 2008. Print.