Gaya APA

Hoffman, K. Douglas, Bateson, John E.G.. (2006). Services Marketing : Concepts, Strategies & Cases. (3 Ed.). Mason: Thomson South-Western.

Gaya Chicago

Hoffman, K. Douglas, Bateson, John E.G.. Services Marketing : Concepts, Strategies & Cases.. 3 Ed. Mason: Thomson South-Western, 2006. Text.

Gaya MLA

Hoffman, K. Douglas, Bateson, John E.G.. Services Marketing : Concepts, Strategies & Cases.. 3 Ed. Mason: Thomson South-Western, 2006. Text.

Gaya Turabian

Hoffman, K. Douglas, Bateson, John E.G.. Services Marketing : Concepts, Strategies & Cases.. 3 Ed. Mason: Thomson South-Western, 2006. Print.