Gaya APA

Rodgers, F. G. Buck. (1986). THE IBM WAY : Insights into the World's Most Successful Marketing Organization . New York: Harper & Row.

Gaya Chicago

Rodgers, F. G. Buck. THE IBM WAY : Insights into the World's Most Successful Marketing Organization. New York: Harper & Row, 1986. Text.

Gaya MLA

Rodgers, F. G. Buck. THE IBM WAY : Insights into the World's Most Successful Marketing Organization. New York: Harper & Row, 1986. Text.

Gaya Turabian

Rodgers, F. G. Buck. THE IBM WAY : Insights into the World's Most Successful Marketing Organization. New York: Harper & Row, 1986. Print.