Gaya APA

Kotler, Philip. (1994). Marketing management : analysis, planning, implementation, and control (6th. ed.). Upper Saddle River: Prentice Hall.

Gaya Chicago

Kotler, Philip. Marketing management : analysis, planning, implementation, and control. 6th. ed. Upper Saddle River: Prentice Hall, 1994. Text.

Gaya MLA

Kotler, Philip. Marketing management : analysis, planning, implementation, and control. 6th. ed. Upper Saddle River: Prentice Hall, 1994. Text.

Gaya Turabian

Kotler, Philip. Marketing management : analysis, planning, implementation, and control. 6th. ed. Upper Saddle River: Prentice Hall, 1994. Print.