Gaya APA

Lovelock, Christopher, Wirtz, Jochen.. (2011). Services Marketing: People, Technology, Strategy. 7th Ed. . London: Pearson.

Gaya Chicago

Lovelock, Christopher, Wirtz, Jochen.. Services Marketing: People, Technology, Strategy. 7th Ed.. London: Pearson, 2011. Text.

Gaya MLA

Lovelock, Christopher, Wirtz, Jochen.. Services Marketing: People, Technology, Strategy. 7th Ed.. London: Pearson, 2011. Text.

Gaya Turabian

Lovelock, Christopher, Wirtz, Jochen.. Services Marketing: People, Technology, Strategy. 7th Ed.. London: Pearson, 2011. Print.