Gaya APA
Zeithaml, Valarie A., Bitner, Mary Jo. (2003).
Services marketing : integrating customer focus across the firm, 3rd ed. (3rd ed.).
New York:
McGraw Hill.
Gaya Chicago
Zeithaml, Valarie A., Bitner, Mary Jo.
Services marketing : integrating customer focus across the firm, 3rd ed..
3rd ed.
New York:
McGraw Hill,
2003.
Text.
Gaya MLA
Zeithaml, Valarie A., Bitner, Mary Jo.
Services marketing : integrating customer focus across the firm, 3rd ed..
3rd ed.
New York:
McGraw Hill,
2003.
Text.
Gaya Turabian
Zeithaml, Valarie A., Bitner, Mary Jo.
Services marketing : integrating customer focus across the firm, 3rd ed..
3rd ed.
New York:
McGraw Hill,
2003.
Print.