Gaya APA
Keller, Kevin Lane.. (2013).
Strategic Brand Management: Building, Measuring, and Managing Brand Equity. 4th Ed .
London:
Pearson.
Gaya Chicago
Keller, Kevin Lane..
Strategic Brand Management: Building, Measuring, and Managing Brand Equity. 4th Ed.
London:
Pearson,
2013.
Text.
Gaya MLA
Keller, Kevin Lane..
Strategic Brand Management: Building, Measuring, and Managing Brand Equity. 4th Ed.
London:
Pearson,
2013.
Text.
Gaya Turabian
Keller, Kevin Lane..
Strategic Brand Management: Building, Measuring, and Managing Brand Equity. 4th Ed.
London:
Pearson,
2013.
Print.